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All new Sportzine design
We now have two Sportzine web formats: the traditional sports publishing format or a new launch..
 
 

In The News

PA: Warren cuts $400,000 from athletics budget
Pay-to-Play and fundraising to cover the difference... Booster clubs asked to step up.
03-Jul-2011, Times Observer, Warren, PA

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Changing the Game


Community sports are facing a financial crisis and it is time to Change the Game. Candy bars and washing cars just won't cut it anymore. Changing the Game is a blog about trends around the country and ideas on the future of community and high school sports fundraising.

The 6 Million Dollar Game Plan (Updated)

Mike Sellars - Thursday, April 21, 2011


The Sportzine Game Plan has three financial interests: 1)  participating booster clubs, 2) local businesses (Boostes), and, 3) the Sportzine Publisher. The sporzine business model plan creates a interdependent relationship where all three parties are critical to the game plan success.  Without finding a way to tap local businesses, school sports programs will die.  Without the commercial value of the students, families and fans, the businesses are not interested in making large "donations".  And without the technology and marketing force of the Sportzine Publisher, businesses and booster clubs don't have large scale programs to make meeting the challenge possible.  Sportzine Publishers are a key enabler in Changing the Game.

Using the Sportzine Marketing Analysis worksheet, you can use your own numbers to match your market, income goals and your personal expectations.  However, using conservative variables, a market with 50 metro high schools could generate over $400,000 in direct company revenue and over $1,000,000 in booster club give-backs.  In addition, GR8deals could drive over $750,000 in new business for participating local business Boosters and GR8cars dealers might sell 500+ vehicles representing up to $4,000,000 in car sales.  

Your humble business could make a 5 million dollar impact on your community.  And your estimated profit in this model? Over $100,000.

This model expands to larger markets such as Atlanta, Chicago or Philladelphia where you might have from 100 to 175 high schools.  With a larger market footprint, this model could generate over $1,000,000 in company revenue and as much as $10,000,000 in impact dollars to your community.  Your business could generate over $2.00 for the kids for every dollar you bring into your own company! 

You can use the Sportzine Marketing Analysis tool to look at lots of variables, market considerations, expenses and performance metrics.  There is no guarantee of results and only you know whether you are a true competitor and a winner.  

It's a powerful Game Plan where you write the rules and your Sportzine is a Game Changer.  Change the Game in your community.  Contact us for more information today.

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